A level media coursework blog

1) State the  song  you have chosen for your preliminary exercise. 21 Gracie Abrams- logo may be  like a small star or a crescent moon 2) Choose at least  three  music videos similar to your concept and watch a clip or more from each. Make  bullet-point notes  on everything you watch, commenting on camerawork, editing and mise-en-scene. Gracie Abrams Risk- casual clothing, performance is just lip syncing, looks natural, simple artist logo. Editing speeds up to mirror her state of mind I miss you I'm sorry lyric video- soft lighting, phone camera to make it more personal, clothes looking like her pyjamas  Two people lyric video- I may want to add lyrics to my video so this video had the kind of vibe i would want mine to have. The simple font of the lyrics 3)  Write a short  music video treatment  for your extract (this is basically a script for your music video). You can  find an example of a treatment here . If you are making your real coursework then feel free to use the treatment

1) Type up your feedback   in full   including the ratings out of five for each of the categories.  Great artist name + first slide- superb concept!  i agree it fits the genre- excellent justification clear research into music video conventions which influences the concept. Great to see! Clear plan to performance element and this I built into structure Excellent idea for shoe sponsor- weaving it into the narrative is such a good concept! I like the music magazine title! Music language- good point on phone, are these other effects you can use to give it a personal, nostalgic feel? You allude to this in next slide on colour grading Excellent ideas for Mis-en-scene Some really interesting ideas for representation and identity- great opportunity to expand on this in statement of intent Some good points on audience engagement and pleasures great to see industry and convergence addressed, this is a brilliant presentation! could perhaps have slightly less text on slides and more delivery to c

  1) Research: music videos You need to write a  150-word close-textual analysis  of  SIX  music videos that will inform your production work. The music videos you analyse are up to you but focus on a different aspect of media language for each one (see guidance below).   22, Taylor Swift- This music video is a carefree montage with the themes of friendship, living life in the moment and celebrating youth. The costume is casual summer pieces including the denim shorts, heart shaped sunglasses and friendship bracelet. The sunglasses are also shared amongst the friends showing unity and closeness. The setting changes from the house party, garden to the beach. These are familiar settings to young people. Clearly Taylor Swift is targeting teenagers and young adults with these themes. Once the setting changes to the party, it shows familiar conventions of American teenage parties like checking your makeup and hair and dancing on tables and chairs. And then finally jumping into the pool. The